Unpack the mess behind the scenes. Take the quiz to find out what’s slowing down your business and how to fix it!
Assistum is an Operations Strategist for visionary founders who are done duct-taping their operations together. We work with entrepreneurs who are generating consistent revenue, managing small teams, and running impressive offers—but behind the scenes, they’re stuck in the weeds.
To help you reclaim your time, rebuild your backend, and restore your energy by optimizing the systems that support your business.
From onboarding to delivery, team task management to internal operations—we create the workflows, infrastructure, and clarity that allow your business to grow without depending on you for every decision.
This isn’t about hustle. It’s about flow.
We partner with founders who are scaling fast and feeling it. Together, we audit what’s not working, fix what’s breaking, and build the custom systems you actually need to move into your CEO seat with confidence.
If you’ve ever thought, “This should be easier by now…”
You’re in the right place.
I’m the founder of Assistum and your go-to strategist when your business success has outpaced your backend systems—and now everything feels like it’s held together with duct tape.
Here’s the truth: I’ve always been wired to spot what’s not working and immediately start mapping a better system. It’s not something I trained for—it’s how my brain works. When a founder starts talking, I can instantly see what needs to change and how to make it flow.
But I didn’t start here.
Plan A? I wanted to be a professional hip-hop dancer. I moved to LA straight out of high school and chased that dream hard. Auditions, agents, side jobs—you name it. And while I landed a few gigs, what changed everything was watching a friend land my “dream jobs” and still struggle to make ends meet.
That’s when I realized I didn’t just want passion—I wanted freedom.
Freedom to build something that worked for me, not just because of me.
So I pivoted. Worked jobs. Built skills. Taught myself systems, tools, automation, delegation, and project management—by doing it all, messing it up, and learning from every win and failure. Eventually, I launched Assistum. And what started as virtual assistant (VA) work has evolved into high-level operational strategy for powerful founders like you.
I love what I do because I know what it’s like to feel overwhelmed, to be great at your craft, and buried under the backend.
Today, I help founders get their time, clarity, and energy back by doing what I do best: fixing systems, streamlining chaos, and giving you the tools to scale with confidence.
I’ve been working at least two jobs at a time since I was 16 years old.
I still teach dance in the evenings—it’s my creative outlet and reset button.
I’m obsessed with organization. Seriously—checking off a to-do list gives me purpose.
I didn’t go the traditional college route, and I’ve built a business from the ground up while mastering operations through real experience.